A volunteer noticed canceling required hunting through settings, posting a short video with steps and a plea for clarity. We shipped a prominent manage link and an exit survey. Churn dropped, and the contributor later returned as a customer advocate who now coaches new moderators with calm.
A beta thread drew few replies, yet support tickets spiked in the same week. We traced silent frustration to a confusing permission model. After shipping clearer defaults, replies stayed quiet but ticket volume fell sharply, teaching us engagement metrics can mislead when fear or fatigue discourages public critique.
We automated triage aggressively, suppressing duplicate posts and closing threads early. Speed improved, but empathy collapsed, and contributors left. After apologizing, we reinstated human touchpoints, added clearer bot signatures, and created a weekly listening hour. Participation rebounded, reminding everyone that efficiency without care is simply another kind of waste.
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